• Birbiglia, 'Don't Think Twice' Cast Deconstruct Viral Videos in 'Viral Video'
    As the proud owner of young children, I don't do anything ever. Among the few exceptions I've made to this "policy" was for the third of Mike Birbiglia's one-man shows, "Thank God For Jokes". The guy is funny as hell, but it's his subtlety and sway as a storyteller that elevate him above the twittering horde.
  • Philips' Elvis Act Not Ready For the Stage
    In today's brand video, a would-be Elvis impersonator achieves personal and physiological salvation with a big assist from his Philips Health Watch.
  • Budweiser/Jared Leto Venture Into 'Great Wide Open'
    Is this a first? In "Great Wide Open," a Budweiser-backed docu-series directed by Jared Leto, there are more sightings of Red Bull's logo than there are of Budweiser's. I counted.
  • Inspiring Olympic-Themed Inspiration Inspires Marketing
    The Olympics commence tonight, and you know what that means: It's time to get inspired by inspiration!
  • Philosophy Muddles The Middle-Age Mindset
    That's why I responded so positively to the premise of Philosophy's "Welcome to the Age of Cool," in which Ellen Pompeo smirks off all sorts of stereotypes about the acceleration of the aging process.
  • Best Buy's 'College' Humor Undermines Brand Offering
    It'd sure be swell if Best Buy decided to focus its branding efforts around its first-rate customer-support infrastructure, rather than dabble in teen-targeted silliness like "Best Buy Presents: How to College With Adam Devine."
  • ABCd's 'Newborn Moms' Raises The Bar For Minimalist Content Plays
    I dig everything about ABC's new ABCd Originals slate of quick-hit digital series, and especially "Newborn Moms."
  • Chipotle's Premature Return to Brand Land
    Chipotle clearly thinks it's time for everyone to move on. Indeed, if there's anything to take away from "A Love Story," which debuted on Tuesday, it's that Chipotle believes the focus should be on food megachains and their sins against nutrition.
  • Reader Request Day: "The Myth Of Orpheus And Eurydice"
    An unusually high number of y'all - several more than I can count on a single regulation-size thumb - believe that I should focus my imposing gaze and steely intellect (or is that my steely gaze and imposing intellect?) on the Gucci/Conde Nast collaboration "The Myth of Orpheus and Eurydice."
  • More Skewering, Smearing And Trash-Talking Of The Competition In Brand Video, Please
    Taken a step further, when did the notion of competitiveness, the sizing up and subsequent knocking down of the competition, become so distasteful to brand marketers? Is it because we-is-better-than-thems-is appeals doesn't work, or is it a manners thing?
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