While it's not exactly the kind of crash Wall Street's financial markets have been experiencing recently, the U. ...
Today's Top News
MediaDailyNewsAd Industry Blasts Financial Regulator's Data Broker Rules
The potential regulations "would harm consumers, the economy, and small businesses by hindering data services companies' practices that provide valuable and desired offerings to the marketplace," Privacy for America says. ...
The assignment includes supporting the brand's loyalty program known as "World of Hyatt." ...
PayPal Ads based on privacy has launched in the U.K. The service allows brands and merchants to sh ...
LinkedIn, part of Microsoft, spends an estimated $250 million on annual measured media globally, according to agency resear ...
Meta Platforms and TikTok are asking an appellate court to dismiss lawsuits over teen safety, arguing that Secti ...
Work for the brands, which include Buddig, Old Wisconsin, Kingsford and others, will break this summer. ...
The Unilever-owned brand is using sports to find softer ways to sell men on feeling -- and smelli ...
Before rejoining GroupM as CEO late last year, Brian Lesser was chairman and CEO of data cleanroom InfoSu ...
Coke Zero Ad Contains Zero Product, Zero Copy
Ogilvy worked with the brand on a campaign built around acting class exercises such as sipping an imagina ...
Retail Winners: Nike, Levi's Nail The Store Experience Across Generations
ChangeUp study finds that Walmart, Kohl's and Target continue to underwhelm. ...
Study: Patients Want More Pharma Involvement In Digital Health
Only 16% of respondents strongly agreed that "pharma firms are patient-centric and prioritize my needs and preferences." ...
Chipotle Celebrates National Fork Day With Collectible Display Box
The $30 limited-edition box displaying 53 forks is testament to diners' obsession with the cutlery, said to ...
CIF Cleaner Scrubs Potty Mouths In New Campaign
In the world of podcasts and entertainment, where swearing is often covered by the classic "beep", CIF ...
Peroni Nastro Azzuro Partners With Chef Giada De Laurentiis
The partnership kicks off with social content and continues with activations at food festivals. ...
AI Company Can Seek Fast Appeal In Copyright Battle With Thomson Reuters, Judge Rules
Ross Intelligence can immediately seek appellate review of a ruling that it infringed copyright by training its leg ...
Trump Further Delays TikTok Ban As Walmart Joins Bidding War
President Trump has further extended the deadline to sell off TikTok to an American buyer or fully b ...
Court Sides With Paramount In Video Privacy Battle
A divided appellate panel refused to revive a lawsuit alleging that Paramount violated a Reagan-era federal video priva ...
Project Yellow Light Shares Timely 'Love Story' Actually About Distracted Driving
The PSA campaign follows a recent study in which 86% of young drivers admitted to social media u ...
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Find Out More »OPINION
New research shows advanced AI models, including popular LLM agents, routinely lie in pursuit of their goals, raising new concerns about the reliability of their outputs. ...
The folks at media consultant ID Comms have been thinking a lot about the issue and dispense some advice to the industry via the firm's podcast #MediaSnack. ...
With cocoa prices soaring, use of GLP-1s rising, and pressure from private labels, Mondelez is giving cookies a chewy new edge. ...
