MADCEO Switch At Dentsu, Sano Succeeds Igarashi
The announcement came the same day that the company confirmed it will record a goodwill impairment loss of roughly $2 billion for the fourth quarter of 2025. The firm is scheduled to report Q4 and
full-year 2025 results later in the day. ...
By Steve McClellan
"Any act or practice by Apple News to suppress or promote news articles based on the perceived ideologic ...
By Wendy Davis
Softening demand exposes the limits of brand power as both companies rethink how to balance pricing, volume a ...
By Sarah Mahoney
Effective with today's release, PQ Media joins MediaPost's composite of reputable global ad industry forecasters. ...
By Joe Mandese
Albertsons Companies, the latest major brand to buy media on OpenAI ChatGPT Ads, said it will participate ...
By Laurie Sullivan
The audiences are created based on historical results from anonymized health records -- pre-diagnosis, diagnoses, prescription fills, procedur ...
By Steve McClellan
"We aren't just bringing ads to AI experiences in Search; we are reinventing what an ad is," explai ...
By Laurie Sullivan
Following the release of a live-shopping feature, Twitch announced a new ad format designed to display ads wh ...
By Colin Kirkland
The Sandy Hook-based independent named Drew Corry and Abby Niziankiewicz VP of strategy and strategic media investment, respectiv ...
By Joe Mandese