Accounts on the Move
Tuesday, October 18, 2011
  • Cox Communications
    In review

    Cox Communications placed its $100 million media planning and buying account in review in an effort to consolidate the business.

  • Rolls-Royce
    Kirshenbaum Bond Senecal & Partners

    Rolls-Royce tapped Kirshenbaum Bond Senecal & Partners as its North American agency of record to handle marketing communications.

  • California Lottery
    Casanova Pendrill

    Casanova Pendrill has successfully retained the California Lottery Hispanic marketing account.

  • The Bon-Ton Store
    Starcom

    The Bon-Ton Store named Starcom to handle its media buying and planning duties encompassing local broadcast and OOH assignments.

  • Crown Imports
    GSD&M

    GSD&M was named agency of record for two Crown Imports brands: Pacifico and Victoria beers.

  • Sunny Delight Beverage Company
    The Gate Worldwide

    The Gate Worldwide has added the Sunny Delight Beverage Company account to its roster by absorbing the accounts and employees at Carrafiello-Diehl & Associates, a mid-sized ad agency that was based in Irvington, NY.

  • Onitsuka Tiger
    Pitch

    Onitsuka Tiger named Pitch as its global agency of record.

  • BCF
    Fredericksburg Regional Tourism Partnership

    The Fredericksburg Regional Tourism Partnership, comprised of the City of Fredericksburg, Stafford County and Spotsylvania County, named BCF its agency of record for the third consecutive contract term. BCF originally began work with the tourism partnership in 2005, supplying advertising, creative, interactive, media and public relations services.

  • Carfax
    Star Moose

    Carfax named Star Moose to design and launch the new Carfax Blog.

  • Montefiore Medical Center
    Cronin and Company

    Montefiore Medical Center tapped Cronin and Company as  its agency of record.