European Wax Center named StrawberryFrog as its agency of record.

MARC USA has retained the Pennsylvania Lottery account.

Inspiration Biopharmaceuticals, Inc., a company that develops treatments for hemophilia, tapped Cambridge BioMarketing as its marketing agency. The account, previously handled by Abelson Taylor, did not disclose billings. The agency will develop strategy and brand development support, including digital, print, direct, and collateral materials directed at healthcare provider and patient audiences.

Hasbro has selected AMP Agency as its search agency of record responsible for search engine optimization and paid search services across Hasbro’s suite of brands.

Northfield Bank selected Mint Advertising of Branchburg, N.J. as its advertising agency partner tasked to handle print and out-of-home marketing elements, as well as direct marketing efforts, point-of-sale materials and promotions.

HCB Health was selected by the Thyroid, Head and Neck Cancer Foundation to create a specialized website for head and neck cancer patients and their families.