Meijer, a Michigan-based retailer of 204 supercenters and grocery stores throughout Michigan, Ohio, Indiana, Illinois and Kentucky, named Detroit-based Doner Media as its media planning and buying agency of record, effective June 22, 2014. The agency was awarded the assignment following a review. Empower MediaMarketing was the incumbent. "Meijer is very pleased to be able to partner with another Michigan-based company," said Marisa Thompson, vice president of marketing strategy and planning for Meijer. The agency will be responsible for Meijer's traditional and emerging media planning and buying. "Our team's strategic insights and passion for the brand will help Meijer to further increase consumer engagement across all channels and platforms, while elevating their brand and driving their business forward," said David DeMuth, co-CEO and President of Doner. Meijer spent $23.9 million on measured media in 2013, according to Kantar Media.

Carat was awarded the Asia media planning and buying account for Dutch dairy company, FrieslandCampina, following a review. The agency will work with the brand in Thailand, Indonesia and Hong Kong and will pick up additional work in China, Malaysia and Singapore throughout 2014. FrieslandCampina produces products such as dairy-based beverages, infant & toddler nutrition and branded cheese that contain essential proteins, fats, milk sugars, vitamins and minerals to stay healthy. "The whole process has been a very collaborative one -- FrieslandCampina has a very clear idea of what they want to achieve in the region and the appointment shows they are confident that Carat can deliver," said Sean O'Brien, CEO of Carat APAC.

ERA Real Estate, a global residential real estate franchise, tapped Austin-based agency, Proof Advertising, to handle its creative advertising duties and traditional media buying and planning work. The agency is tasked with illustrating the brand's core value through consumer and trade media campaigns set to debut this summer across print, digital and broadcast media. "Proof Advertising's ability to distill brand values and benefits into consumer-focused campaigns that drive engagement and growth at a local level was a critical component in our decision to partner with the agency," said Chris Trick, senior vice president of marketing and business development for ERA Real Estate. The company spent $1.9 million on measured media in 2013, down from $3.2 million spent in 2012, according to Kantar Media. Additional Proof Advertising clients include 3M, Subway Restaurants, Cargill, Hyatt Resorts, San Antonio Tourism, Sleep Experts and Waterloo Gin.

LRXD has been named the first agency of record for First Western Trust. The agency will handle the private bank and wealth management firm's creative, including print, direct mail, experiential and the design and development of all websites, email campaigns and interactive web initiatives. "We've served as First Western's creative extension for individual projects since 2010," said Kelly Reedy, CEO of LRXD. "But the bank's new leaders see the value of involving LRXD in a more strategic way." LXRD developed First Western Trust's "Connected View" positioning: the idea that every financial decision is linked, and having an awareness of their relationships provides an undeniable advantage. New work launches in March.

H&L Partners was named agency of record for the Oakland Museum of California. This will be the first campaign for the museum since re-opening in 2010, following an update to the museum's galleries and grounds. The agency will create a campaign, launching in July throughout the Bay Area, consisting of traditional and digital elements.