• 'BtoB' to host Digital Edge Live conference, featuring keynote...
    'BtoB' to host Digital Edge Live conference, featuring keynote speaker Jeremiah Owyang, industry analyst partner-customer strategy at Altimeter Group New York - BtoB is introducing Digital Edge Live, an all-day program of b2b marketing insight, research and case studies set for March 20 in San Francisco.
  • Facebook weighs mobile advertising versus user annoyance
    Making money from mobile was highlighted as a top priority for Facebook when the company filed documents for its highly anticipated and long expected IPO last week.
  • TechCrunch: Gap Campaign Rethinks Old-School Bus Station Ads
    It's not just startups that are trying to push what's possible with mobile advertising - the Gap recently completed an ad campaign combining traditional transit ads with geo-fencing technology.
  • Gap Campaign Rethinks Old-School Bus Station Ads
    Anthony Ha is a writer at TechCrunch, where he covers media, advertising, and startups.
  • Gap Campaign Rethinks Old-School Bus Station Ads
    It's not just startups that are trying to push what's possible with mobile advertising - the Gap recently completed an ad campaign combining traditional transit ads with geo-fencing technology.
  • AdVoice: Cisco: The Biggest Mobile BYOD Deployment Around?
    Each You know how in New Zealand, the sheep supposedly outnumber the people? At Cisco Systems , the number of mobile devices could soon outnumber the number of employees.
  • Twitter expanding ads to mobile apps
    Each issue of CMO Close-up features an interview with a CMO, as well as other marketing executives answering that issue's "Big Question." Does your social marketing campaign have your audience retweeting, sharing and buzzing about your brand? Show us your best and most innovative social media marketing programs of the past year and we'll decide who ... (more)
  • SocialRadius Expands Startup Debut Media Showcase @ South by...
    Startup Debut at SXSW Interactive will take place on Saturday, March 10, from 6-10 pm, at Fleming's Prime Steakhouse and Wine Bar, 320 E. 2nd St., Austin .
  • DMNmedia Partners with Hearst to Offer Digital Marketing Solutions to ...
    DMNmedia , the marketing solutions group of The Dallas Morning News, Inc., has reached agreement with LocalEdge , a Hearst Media Services Company, to resell LocalEdge's comprehensive suite of digital marketing solutions to small and medium-sized businesses in Dallas/Fort Worth.
  • Why is Pandora not making more money in mobile?
    Pandora revealed last week that its monetization via desktop is significantly higher than for mobile, pointing to the challenges that companies face because mobile advertising is not keeping pace with the quick growth in mobile usage.
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