Widget network Clearspring Technologies and broadband video company The FeedRoom have teamed up to help distribute Web video across social networks including Facebook, Twitter, Digg and del.icio.us.
Under the agreement, The FeedRoom will integrate Clearspring's syndication and tracking technology with its enterprise video platform.
The company provides online video communications to
Fortune 500 companies including HP, Barnes & Noble and Boeing as well as the U.S. Department of Defense. Through the new partnership, the aim is for these customers to able to more easily bookmark and
share video content.
Clearspring last month launched a service called ConnectedAds allowing marketers to learn more about social networking activity around branded applications via public
interactions such as comments, news feeds, sharing and notifications. The company says its network now reaches more than 500 million people worldwide.