Commentary
Top 5 Ad Network Myths
- by Joe Mandese @mp_joemandese, July 28, 2009
Reach is a true differentiator
“Blind†networks are really blind
“Transparent networks are really transparent
Most proprietary ad net technologies will work for you
Ad networks are truly efficient
Clearly, he's a skeptic.
Joe Mandese is the Editor in Chief of MediaPost. You can reach Joe at joe@mediapost.com.
