Athletes' Performance, a training, nutrition, and performance physical therapy company for professional athletes, has signed Fenway Sports Group (FSG) as its sponsorship sales agency.
Athletes' Performance says it recently began offering its unmatched training approach to consumers through the company's Core Performance program, and that FSG will work with Athletes' Performance to
garner sponsorships and corporate partnerships.
FSG will sell AP's High Performance Workplace Program, a corporate wellness program, to companies.
Athletes' Performance and Core Performance
partnerships include Adidas, EAS, Gatorade, Power Plate, Keiser, Sheraton, and GoFit.--Karl Greenberg