- 'Sh*t,' Says Coterie, As Diaper Ads Run Into Network Content Barriers
Marketing Daily - Top of the News, Les Luchter - Wednesday, June 17, 2026
The ad in question features three vignettes of social situations where nobo ...
- Vyepti Migraine Drug Evolves Its 'Say Yep' Messaging
Marketing Daily, Les Luchter - Tuesday, June 16, 2026
"This campaign is shining a light on the holistic burden and li ...
- 'Get PrEP Wise' Via 'Drag Race''s Michelle Visage In ViiV HIV Prevention Campaign
Marketing Daily, Les Luchter - Monday, June 15, 2026
ViiV's new awareness campaign educates consumers that there are different kinds ...
- Live Inside A Giant Liver: Madrigal Pharma's Awareness Initiative
Marketing Daily, Les Luchter - Wednesday, June 10, 2026
Madrigal is unveiling a model of a giant liver in various citi ...
- With 'No Pain, More Gain,' Advil Rewrites Sports' Worst Advice
Marketing Daily, Sarah Mahoney - Wednesday, June 10, 2026
The new campaign taps soccer culture and says strength comes from confronti ...
- They Oughta Be In Pictures: Lilly Funds Films Debuting At Tribeca Festival
Pharma & Health Insider, Les Luchter - Thursday, June 11, 2026
Three fictional shorts aim for "authentic portrayals of disease and patient experienc ...
- Do Cindy Crawford's Eyelids Droop? Not Any More
Marketing Daily, Les Luchter - Tuesday, June 9, 2026
Supermodel stars in campaign for RVL Pharmaceuticals' Upneeq, a non-surgical alternative f ...
- How Northwell Health's CMO Is Using AI, Personalization, and Purpose to Rewrite Healthcare Marketing
Brand Insider, Barbie Romero - Tuesday, June 9, 2026
Northwell reaches people before they need care. Ramon Soto explains how A ...
- Press 'Play,' Fall Asleep, Help UNICEF: A Finnish Music Innovation
Marketing Daily, Les Luchter - Monday, June 8, 2026
Musicians donate royalties from each streaming playback of the relaxing ambient mus ...
- Mariska Hargitay Honors Dad Mickey In Bristol Myers' Myeloma Campaign
Marketing Daily, Les Luchter - Monday, June 8, 2026
Mickey Hargitay died of multiple myeloma cancer 20 years ago, but Maris ...
- Kaiser Permanente Gets 'Better,' Soccer Star Scores National Campaign
MAD, Fern Siegel - Tuesday, June 2, 2026
Four new spots feature Son Heung-min of the Los Angeles FC. ...
- Parkview Humanizes 'All The Small Things' For Hospital Setting
Pharma & Health Insider, Les Luchter - Thursday, June 4, 2026
Music-video-like spot illustrates the lyrics to the Blink-182 songs by showing hospit ...
- Oura Launches Biggest Campaign For Smallest Ring
Marketing Daily, Les Luchter - Monday, June 1, 2026
"We're still leading with product truth, but we're doing it through ...
- 'Feelings To Text' Provides Self-Harm Mental Health Help In Canada
Marketing Daily, Les Luchter - Saturday, May 30, 2026
Young people engaging with self-harm-related content get redirected to interactive videos a ...
- Avon Uses Lab-Grown Skin In Brazilian Menopause Campaign
Marketing Daily, Les Luchter - Wednesday, May 27, 2026
Company promotes its MenoSkin, which "maps thousands of skin mechanisms during perimenopau ...
- Perchance To Dream: Hears Earplugs Moves Into Sleep Market
Pharma & Health Insider, Les Luchter - Thursday, May 28, 2026
Product is said to block off common sleep disruptors like traffic ...
- Goodnites' Good Day: From Bedwetter To U.S. FIFA Team
Marketing Daily, Les Luchter - Tuesday, May 26, 2026
U.S. soccer player Tim Ream promotes Goodnites kids' underwear, comes out ...
- Saving Goals, Saving Lives: BeOne Pharma Firm Gets On Soccer Bandwagon
Marketing Daily, Les Luchter - Friday, May 22, 2026
U.S. Soccer goalkeeper Tim Howard, who made a record 16 saves duri ...
- 'A Lot Of Snake Oil In This Space': Evvy CMO On Vaginal Health Marketing In AI Era
Pharma & Health Insider, Les Luchter - Friday, May 22, 2026
The big AI players like ChatGPT "get (vaginal) health information wrong," sa ...
- Stop Feeling Just 'Fine,' Say Two Health Educational Campaigns
Marketing Daily, Les Luchter - Tuesday, May 19, 2026
J&J campaign empowers patients "with major depressive disorder to take the fir ...
- For the Love of Californians: Covered California's CMO on Purpose-Led Marketing and Building Community Trust
Brand Insider, Barbie Romero - Tuesday, May 19, 2026
Glenn Oyoung unpacks how Covered California expanded into eight languages, backed multicultur ...
- 'We Got You': Telehealth Provider Wisp Converses With Women In NYC
Marketing Daily, Les Luchter - Monday, May 18, 2026
NYC billboard copy leans "fully into the way women actually talk abo ...
- For 'Care That's Fair,' Nonprofit Launches Health Insurance Reform Campaign
Marketing Daily, Les Luchter - Thursday, May 14, 2026
While the ads are running in just three states right now, ...
- 'Don't Be A Viking,' Advises Curved Fingers Awareness Campaign
Marketing Daily, Les Luchter - Wednesday, May 13, 2026
Tapping into a previous genetic predisposition for the disease, spot features Viki ...
- Mom Community Touts AI Chatbot With A Dig At AI Powerhouses
Marketing Daily, Les Luchter - Monday, May 11, 2026
"ChatGPT has never taken a pregnancy test" says Instagram post touting chatb ...
- OpAD Media Acquires Creative Shop Broad Agency
MAD, Steve McClellan - Friday, May 8, 2026
Combined, the two shops form a fully integrated ad agency with offic ...
- Caitlin Clark Champions Exercise For 'Medicine Company' Lilly
Marketing Daily, Les Luchter - Saturday, May 9, 2026
"This campaign is what 'Health Above All' looks like when you actual ...
- Huggies Heads To NICU With 'Natural Born Fighters'
Marketing Daily, Sarah Mahoney - Thursday, May 7, 2026
The campaign focuses on real people -- an NFL linebacker, an Olympi ...
- 'Playing With Heart': Behind Merck's Baseball Tie-In For Bad Cholesterol Awareness
Pharma & Health Insider, Les Luchter - Thursday, May 7, 2026
Why a health awareness campaign featuring baseball? "When players say something, peop ...
- Van Leeuwen, Rula Mental Health App Serve 'Therapy In A Pint'
Marketing Daily, Teresa Buyikian, Les Luchter - Wednesday, May 6, 2026
Select Van Leeuwen shops mark Mental Health Awareness Month with a dea ...