- Don Julio Raises a Glass for the World Cup
Brand Insider Podcast, Erin Everhart - Friday, September 11, 2026
Diageo's VP of Marketing Julian Garcia joins us to talk about h ...
- AI Makes A Play: The Milwaukee Bucks, Other Enterprise Brands Are Now Using MCP
Email Insider, Ray Schultz - Friday, September 11, 2026
AI agents are streamlining the email creation process, Stensul says. ...
- Jellyfish, Hoka Challenge New Yorkers To Run
MAD, Fern Siegel - Thursday, September 10, 2026
The five-borough competition is featured on digital OOH and social media. ...
- Missed Field Goals Mean Big Prizes In Jim Beam's 'Hit the Beam' Campaign
Marketing Daily, Teresa Buyikian - Thursday, September 10, 2026
"Saturday Night Live"'s Ben Marshall plays an unqualified coach to former N ...
- Young Consumers' Sports Viewing Rises Sharply
Television News Daily, Wayne Friedman - Friday, September 11, 2026
"Fandom is diffused across multiple kinds of media and content," says H ...
- Jameson Kicks Off Football Season With Eli Manning, $5M Bar Tab
Marketing Daily, Teresa Buyikian - Wednesday, September 9, 2026
With "America's Biggest Round," Jameson Irish Whiskey kicks off football season ...
- NASCAR Engages Fans Via Swear Jar
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, September 9, 2026
A custom site created by 72andSunny, Los Angeles, tracks the swear cou ...
- Google Search Introduces Live NFL Game Feed
MediaDailyNews, Laurie Sullivan - Wednesday, September 9, 2026
Google has added a live NFL game feed to search, allowing fa ...
- TNT Pushes Into Drama With Thriller About The Hunt For Hussein
TVBlog, Adam Buckman - Thursday, September 10, 2026
TNT's eight-episode "High Value Target: The Hunt for Saddam" is a high-val ...
- NOTUS Rebrands Itself As 'The Sun'
Around the Net In Media, Ray Schultz - Tuesday, September 8, 2026
NOTUS, the news website, is rebranding itself as “The Sun,” a na ...
- X Pushes Native Video Program With 'Inside The NFL' Anniversary
MediaDailyNews, Colin Kirkland - Tuesday, September 8, 2026
X is furthering its year-old "Originals" video program with a launch celebrati ...
- Modelo Campaign Celebrates College Football Fan Rituals
Marketing Daily, Teresa Buyikian - Friday, September 4, 2026
One spot shows the aging faces of two Michigan and Ohio Sta ...
- Are Sports Wagering And Prediction Markets Going Too Far?
TV Watch, Wayne Friedman - Tuesday, September 8, 2026
Prediction markets Kalshi and Polymarket don't have the NFL's seal of approv ...
- Super Bowl Dominates Earned Media Pull, Not Other Events
Around the Net In Media, Ray Schultz - Thursday, September 3, 2026
Of all earned media generated by 11 brands, 57% was related ...
- TikTok Forges NFL Partnership To Boost League's In-App Presence
MediaDailyNews, Colin Kirkland - Thursday, September 3, 2026
TikTok is looking to expand the NFL's presence across its platform v ...
- NBC's 'Sunday Night Baseball' Viewing Up 48% Vs. 2025
Television News Daily, Wayne Friedman - Friday, September 4, 2026
For all Major League Baseball national TV games - exclusive and non-exclusi ...
- VML Seattle Makes Bet365 'Winning' Play
MAD, Fern Siegel - Tuesday, September 1, 2026
The goal is to get sport bettors to switch from other sportsboo ...
- Do Gaffes At Callaway, Good Good, Target Show Brand Governance Has Collapsed?
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, September 1, 2026
Among the evidence marketing guardrails have gone off the rails: racist Hallowe ...
- Wagering TV Ad Spending Surges 40% To $270M YTD
Television News Daily, Wayne Friedman - Wednesday, September 2, 2026
Major sports TV events helped boost overall sports betting as well ...
- SharkNinja, Kalshi And AT&T Head To US Open
Marketing Daily, Sarah Mahoney - Monday, August 31, 2026
As the appeal of tennis widens, more brands are serving up connectio ...
- Good Good Golf Fires Team That Produced Controversial Ad
Around the Net In Media, Ray Schultz - Sunday, August 30, 2026
Good Good Golf, facing extensive criticism for an ad showing a wom ...
- Ad Market Continues World Cup-Related Surge, Expands 11.9% In July
MediaDailyNews, Joe Mandese - Monday, August 31, 2026
As expected, the U.S. ad market continued to surge in July than ...
- Leading Podcast Advertisers Spent Less In July Than Prior Month
Around the Net In Media, Ray Schultz - Thursday, August 27, 2026
The top 15 U..S podcast advertisers spent $56.7 million in July -- ...
- Good Good Golf Loses Tie With Calloway After Ad Showing Woman Shoved
Around the Net In Media, Ray Schultz - Thursday, August 27, 2026
Calloway has ended its relationship with Good Good Golf two days aft ...
- College Football Audiences Are Ready To Spend, Even If NIL Deals Often Fumble
Research Intelligencer, Rob Williams - Friday, August 28, 2026
College football offers brands a large and valuable audience. It just won ...
- DAZN Acquires EverPass Media In Sports Content Move
Around the Net In Media, Ray Schultz - Wednesday, August 26, 2026
British entertainment platform DAZN is acquiring EverPass Media, a firm that provid ...
- This Football Season, State Farm Is Getting Personal
Marketing Daily, Sarah Mahoney - Wednesday, August 26, 2026
While Jake, Mahomes and Reid aren't going away, marketing chief Griffin h ...
- Dick's Gets Clobbered With Nike Fallout
Retail Insider, Sarah Mahoney - Wednesday, August 26, 2026
A rocky reset at recent acquisition Foot Locker, along with clearance-rack Nike ...
- Better Brand-Sport Deals: 'Throwing A Dime' Is Needed
TV Watch, Wayne Friedman - Wednesday, August 26, 2026
CIMM says: "Live sports audiences fluctuate substantially throughout broadcasts depending on ga ...
- With Kansas City Chiefs, Mondelez Enters Phase 1 Of Year-Round Approach
Marketing Daily, Sarah Mahoney - Tuesday, August 25, 2026
Company's first NFL team deal and big college pacts acknowledge that fa ...