Tag results for "sports"
- Super Bowl Marketers Holding Back Pre-Releasing MessagingJust 24 brands have released Super Bowl ads and/or ad teasers on ...
- Kobe Bryant Was Important To Ad World, As Well As SportsKobe Bryant was best known as a longtime endorser for Nike, but ...
- 'Sports Illustrated' Launches Revamped Print Edition, Partners With 'The Hockey News'In addition to the new monthly issues, 'Sports Illustrated' will publish 22 ...
- MinuteMedia Enhances Sports Portfolio, Acquires 'FanSided''FanSided' has more than 300 verticals focused on specific professional sports teams, ...
- Jim Rich Tapped To Run 'Deadspin'Earlier this month, G/O Media decided to move 'Deadspin' from New York ...
- Jeep Returns As X Games SponsorThe first "Jeep Presents: X Games Aspen Best in Snow" award (determined ...
- 'Bleacher Report' Promotes Stefanie Rapp To CRO, Gears Up Super Bowl EventsOne of her tasks will be to increase Bleacher Report's stake in ...
- Secret Deodorant Plans Super Bowl SurpriseA teaser ad shows someone kicking a football -- a kicker whose ...
- 'The Athletic' Raises $50 Million To Grow Editorial Operations OverseasThe Athletic, which is mostly ad-free, is valued at roughly $500 million. ...
- NFL Regular-Season Ad Unit Pricing Up Nearly 9%For the entire 2019 regular season, NFL TV networks pulled in a ...
- NFC, AFC Championship Games Viewing Down From 2019, Remain Top TV ProgramsThe NFC and AFC Championship games maintained big 40-million-plus viewership totals, although ...
- Tata Pulls Out Of F1 SponsorshipTata Communications has ended its $4m a year sponsorship of F1 to ...
- Great Clips Adds NCAA To Sports DealsThe brand will introduce its first national marketing campaign in support of ...
- Will Your Favorite March Madness Athlete Star In An Old Spice TV Ad In 2023?California became the first state to pass a law that overrode the ...
- 'Golf Magazine,' Nicklaus Design Launch Course CompetitionLaunched this week, the contest asks golfers to create their vision of ...
- How Aspiration Can Inform Pragmatism In Ticket MarketingThere's nothing wrong with initially seeking out the most aspirational fan desires, ...
- NFL Viewers Show Post-Season Gains; State Farm, Verizon, Geico, Progressive, TurboTax Big Ad SpendersLooking at two weeks of post-season action, the NFL is up 5% ...
- Molson Coors Inks Canadian Deal With NHLMolson Coors and the National Hockey League have announced a multi-year extension ...
- From Baseball To Social Media: Tinuiti's Braithwaite Talks StrategyTinuiti's SVP of social media Amar Braithwaite has an affinity for baseball ...
- Major League Soccer Plans 25th Season CelebrationThe league's "Our Soccer" marketing campaign will continue in 2020 with a ...
- 'Sports Illustrated' Owner Maven Scoops Up $45M In Q4 Revs, Print Changes ComingThe company anticipates it will have more than $27 million in operational ...
- BP And Toyota To Share Paralympic Sponsorship On Channel 4BP and Toyota will share sponsorship of Channel 4's Tokyo 2020 Paralympic ...
- NFL Sends Google URL Takedown Notice For Streaming ContentThe sites promote the use of VPN services to illegally stream NFL ...
- FA Delays FA Cup Kickoffs With Mental Health MessageThe weekend's FA Cup football games featured a one-minute film from Public ...
- How Marathons, Playing Ice Hockey Inform Kathy Bachmann's Role As GM Of AmericasThe new role puts Bachmann in charge of overseeing strategies for team, ...
- NFL 2019 Regular-Season Games Grow 5%, NBC's 'SNF' Averages 20 Million ViewersRegular-season NFL football posted a strong 5% year-over-year viewership gain for all ...
- Goodyear Puts Used Tires To Use With Mascot StatuesThe brand created a time-lapse video of the statutes being built, now ...
- FuboTV Drops Fox Regional Sports Networks, FX, Nat GeoFubo is caught between its need to offer the most comprehensive sports ...
- NHL Event Attracts Record Number Of SponsorsHockey fans are the youngest, most educated, affluent and tech-savvy of all ...
- Legalized Sports Betting Is Here, But Rise In TV Viewing Hasn't FollowedGiven the sizable revenue from sports betting, one might have expected a ...
