Top 10 DMAs in which reside adults who used grapefruit juice in the last six months:
1 Columbia, S.C.
2 Charleston, S.C.
3 Richmond/ Petersburg, Va.
4 Jackson, Miss.
5
Norfolk/ Portsmouth/ Newport News, Va.
6 Savannah, Ga.
7 New York
8 Raleigh/ Durham (Fayetteville), N.C.
9 Memphis, Tenn.
10 Chicago
Source: MRI's Market-by-Market
study, www.mediamark.com