• December 1, 2009

The Texas Lions Camp's TV ad has been selected by online voters as the winner of the first Altitude Award, created by American Airlines and the American Association of People with Disabilities to honor the best U.S. television ad featuring positive portrayals of people with disabilities.

The winning advertisement, "Different Abilities Not Like the Others," highlights the Texas Lions Camp, which is designed for children with disabilities. The ad was chosen from among the top five finalists by voters who visited the online gallery at www.aa.com/altitudeaward. As winner of the Altitude Award, the spot will run in January onboard selected American Airlines flights.

The other finalists in the contest were Cars for Courage, Royal Caribbean Liberty of the Seas, CSS-Online.org, and Coca-Cola.--Tanya Irwin