Razorfish’s David Baker is kicking off the Summit in his usual role as emcee. He mentions that email marketing is becoming so layered with the nexus of social media and CRM.
This
morning, the focus will be on consumers and how they’re interacting with their inboxes â€" their behaviors, attitudes, etc.
Baker is also giving some details on where and when to
snowboard. It's unclear whether that is piquing the most interest in the packed room.