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Martha Stewart Moves To Home Depot

Martha Stewart Living branded paint, a palette of 280 interior and exterior colors created by the décor maven and her Martha Stewart Living Omnimedia design team, will be sold at Home Depot come March in four interior and two exterior sheens.

"Partnering with Martha Stewart on a new brand of paint allows us to continue our efforts in enabling our customers to easily coordinate decor and design elements when taking on home improvement projects, all while staying true to our commitment to value and everyday low price," says Gordy Erickson, Home Depot's svp of merchandising, décor.

And starting next month, Home Depot will also sell Martha Stewart Clean, a new Eco Options-certified line of cleaning products, developed with and marketed by the Hain Celestial Group. The line includes 10 environmentally friendly cleaning products for laundry, kitchen, bath and general cleaning needs.



Read the whole story at Retailing Today »

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