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CBS Rejects GoDaddy Super Bowl Ad

A Go Daddy Group Super Bowl spot was rejected by CBS, which has gotten flack for its decision to run an anti-abortion spot for Focus on the Family. The rejected commercial features an effeminate former football star named Lola who designs lingerie for women and refers to a Go Daddy online retail portal. The spot is narrated by race car driver Danica Patrick. Go Daddy was told the ad "had the potential to offend a significant number of people."

"It's the first time for me I've been baffled," said Go Daddy CEO Bob Parsons. "Usually we may get an ad rejected and we'll understand."

Read the whole story at Phoenix Business Journal »

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