- AP, Monday, March 1, 2010 10:32 PM
The AP is setting up a division, AP Gateway, to help the news cooperative newspapers and broadcasters sell digital products directly to readers on the next wave of Internet-connected devices such as
Apple's iPad. AP Gateway will focus on expanding the AP Mobile news service for cell phones and the kinds of online platforms that the AP developed for the Winter Olympics and Copenhagen climate
talks. Some services might be supported by ad revenue, others might require readers to pay subscriptions.
Much like the AP Mobile news product, the iPad app will show custom packages
of headlines, stories, photos and video from the AP and from newspapers and broadcasters that choose to contribute their content and share the revenue. AP members also could use the same system to
offer their own iPad apps that show their own content.
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