Commentary

The Most Refreshing New Industry Title, Literally

Hands down, it goes to Pepsi's Andrew Katz, who was introduced at OMMA Global as senior manager, Pepsi-Cola Marketing, but who immediately corrected that.

"I'm senior brand manager for refreshing the world," he said, adding, "I refresh the world every day."

http://www0.gsb.columbia.edu/students/organizations/mac/conferencewebsite/images/andrewkatz.jpg

Global Chief Refreshing Officer Katz

Next story loading loading..
About the Author

Joe Mandese is the Editor in Chief of MediaPost. You can reach Joe at joe@mediapost.com.

Discover Our Publications