Around the Net

Data: Just 1-In-4 See IPad As Video Device

Fortune, Monday, April 5, 2010 2:49 PM

The entertainment industry might be anxious to learn that just 26% of iPad owners plan to watch video on their devices. That according to a Piper Jaffray survey of 448 consumers who lined up on Saturday to buy an iPad. By contract, 74% planned to use their iPads to surf the Web -- admittedly, an activity that some respondents might have interpreted to mean watching streaming video online. Meanwhile, 38% said they planned to use their iPads to read books; 32% to e-mail; 18% to play games and other apps; and 8% to listen to music.

Not surprisingly, 74% of respondents were Mac users, while a full 66% owned iPhones. Only four or five respondents (1%) thought they could replace their iPhone with an iPad, while just 4% thought their new toys would be able to replace their home computers or laptops. Among those surveyed, 13% reported presently owning an Amazon Kindles, and 58% of that subset said they planned to replace it with the iPad. The $499 16GB iPad was the most popular (39%) followed by the 32 GB (32%) and 64GB (28%).

Read the whole story at Fortune »

mobile, tablet

2 comments about "Data: Just 1-In-4 See IPad As Video Device".

Check to receive email when comments are posted.

Jonathan Mirow from BroadbandVideo, Inc., April 6, 2010 at 4:17 p.m.
That's because it's NOT a video device. It doesn't support Flash - which serves up about 80-90% of the video on the web. iMoonies are idiots.
Reply

Paula Lynn from Who Else Unlimited, April 6, 2010 at 7:01 p.m.

Jonathan, you need to adjust your metaphors. The moonies are the owners of the Washington Times as well as owning and operating paper mills and responsible for deforestation. Well, maybe you are right. Those right wing Washington Times folks are idiots.