Six Flags Media Networks, part of the Six Flags amusement park company, has unveiled a new digital out-of-home media division that will be selling packages including an array of place-based digital
media. Six Flags' parks reach 25-million visitors annually. As part of this expansion, Six Flags Media Networks is adding “Menu Board TV,� a new network of 220
digital menu boards in its busiest in-park restaurant venues, and has hired media veteran Adam Oliveri as vice president of the new division. The digital media menu boards initially were tested on
a limited basis in 2009.
