Nissan has tapped Jon Brancheau to the VP marketing spot vacated recently by Joel Ewanick, now at GM. Brancheau moves to the spot from director, Global Infiniti Marketing Communications and Media.
Brancheau will lead the Nissan brand's marketing activities in the United States, including marketing communications, C&I, pricing and product management.
"Jon Brancheau's work at
Infiniti has demonstrated that he can effectively lead a Marketing organization through a critical launch cycle," said Brian Carolin, SVP, sales and marketing – Nissan North America, in a
release. Brancheau handled the global launches of Infiniti G and M.
He joined Nissan in 2008 from General Motors where he oversaw media operations