Expect to start seeming "Add to Foursquare" buttons attached to all manner of online content. According to
TechCrunch, the "buttons
aren't designed to be as ubiquitous as some of the other sharing buttons around the web," like Facebook's 'Like' and Twitter's 'Retweet.' "Instead, this button allows content providers to give readers
one-click access to add venues to their Foursquare to-do list." The Wall Street Journal is the first partner to test out the buttons by featuring them next to venues featured in articles like
restaurant reviews and other cultural coverage.
Along with the venue being added to a to-do list, WSJ editors will also write related tips to be featured on Foursquare's page containing a link
back to the article about the venue. This button will only appear on WSJ for now, but "we're definitely interested in finding a way to scale the feature in the future so other brands can take
advantage of it," a Foursquare spokesperson tells TechCrunch.
Read the whole story at TechCrunch »
