• by Laurie Sullivan  @lauriesullivan, July 14, 2010

@earlybird gives people Twitter-exclusive deals in entertainment, fashion, technology, beauty, travel and more. Today marks the first time we have made an @earlybird Exclusive Offer to consumers.

For a limited time, @earlybird and Disney Pictures will offer Twitter users a special buy one, get one free deal on tickets to "The Sorcerer's Apprentice," a feature film from Walt Disney Pictures and Jerry Bruckheimer Films that opens in theaters today.

This is the second time Twitter has worked with Disney to launch new advertising initiatives. Last month, Twitter introduced the Promoted Trends concept with a Promoted Trend for the Walt Disney Pictures / Pixar Animation film "Toy Story 3."