Nurun Promotes Yang To Chief Strategy Officer

Canada's Nurun on Wednesday promoted Jim Yang to the position of chief strategy officer. To date, Yang has served as EVP, North American Operations, at the Montreal-based online ad services company.

Based out of Nurun's Toronto office, Yang is optimistic about the agency's future. "While the industry has been going through a phase of consolidation and integration, we've been investing in new tools and emerging technology," said Yang.

Yang has been with the agency for more than a decade, during which time he's worked with such client as Home Depot, Holt Renfrew, and, most recently, Sears Canada.

"As a digital native ... Jim has demonstrated his ability to have success at every level of our organization," Jacques-Herve Roubert, president and CEO of Nurun, said of Yang.

A subsidiary of Quebecor Media Inc., Nurun was founded in 1995, and has since worked with L'Oreal, DANONE Group, AT&T, Louis Vuitton, Areva, Fondation Renault, Microsoft's MSN, and Equifax.

In 2008, WPP made a play for Nurun, offering to acquire the company in a cash deal valued at $5.25 a share, Canadian newspaper Globe and Mail reported at the time.

Once operating as ant farm interactive in the States, China Interactive in China and Crazy Labs in Spain, the agency re-branded all of its operations under the Nurun banner in late 2007.



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