• Bits Blog, Friday, September 17, 2010 12:06 PM

Don't expect a brand new social network from Google this fall, CEO Eric Schmidt told reporters at the company's Zeitgeist conference this week. Rather, the search giant plans to launch what it's calling "social tools," reports The New York Times' Bits blog. "Google will add social components to its core products," writes Bits. Still, that doesn't mean that Google doesn't need all the help it can get to execute its social strategy.

As Fortune reported earlier this week, Google has been offering "huge" bonuses to keep its top engineers from defecting to Facebook. On the mobile front, Schmidt said he couldn't have predicted how big an impact Android -- Google's mobile operating system -- would have on the market. "I have been surprised at how important Android is for our business," he said. "It's fundamentally because Android is seen as representative of the new model of computing, and people are dying to put their best applications on an open platform."

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