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Papa John's Continues Aggressive NFL Push

A deal with the New Meadowlands Stadium brings the New York Giants and New York Jets into the official NFL pizza partner's territory, adding to the Super Bowl and 12 other team pacts, Barry Janoff reports.

Marketing support includes signage within the New Meadowlands Stadium and banner ads at the Web sites of both the Giants and Jets. A current promotion offers a trip to the 2011 NFL draft in return for registering on a website and writing a maximum of 200 words about why your fantasy football league is "better than the rest."

Read the whole story at NY Sports Journalism »

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