Zynga just announced the acquisition of mobile game company Newtoy,
VentureBeat is reporting. Financial terms
of the deal haven't been disclosed. "The move shows that Zynga, which is big on Facebook, is serious about becoming a social mobile game company," according to the tech blog. Since Zynga launched
FarmVille on the iPhone earlier this year, the game has reportedly been downloaded over 7 million times. Still, Zynga mobile games have been downloaded 10 million times, according to VentureBeat,
which comments: "That's small for Zynga, and the company wants its mobile side to grow faster." Online, Zynga attracts over 215 million monthly active users, mostly via Facebook. Texas-based Newtoy
has popular games like Words with Friends on its roster. On a conference call, David Ko, SVP for mobile games at Zynga, said the company's goal is to get its games on every platform.
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