• December 8, 2010

Toyota is doing something different for this year's Toyotathon sales event. The effort, running from today through Dec. 11, 500 consumers who Tweet about their plans for a new Toyota can get a certificate redeemable for a $500 prepaid debit card after they purchase or lease their new vehicle.  Each day of the four days Toyota will give 500 certificates to the fastest people who tweet about their intentions to buy a new Toyota.

Consumers must Tweet about their Toyotathon purchase intentions from their personal Twitter account on Dec. 8, 9 10 or 11 at 12:00 p.m. PST/ 3:00 p.m. EST, per the automaker. They must visit www.ToyotaShareathon.com after tweeting to register for and access a redemption code. Then they must purchase or lease a new Toyota during the Toyotathon sales event running through Jan. 3. Finally they can submit their redemption code and proof of purchase at www.rebate.toyotathonshareathon.com Feb 1.