We've all heard a lot of complaints about the depressing effects of government regulation on business during the tentative economic recovery. Turns out regulation can hinder something as seemingly
uncontroversial as search engine optimization as well. Matt van Dalsem, vice-president of Black Rock, cited a couple obstacles to search engine optimization for Black Rock's white papers and other
publications targeting financial advisors. Maybe unsurprisingly, one of the biggest obstacles is heavy SEC regulation, which means that Black Rock's compliance department has to vet not only content
but the way that it's marketed and distributed.
