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'The Daily' Delayed! If Only Briefly

  • Forbes, Monday, January 10, 2011 2:04 PM
Contrary to previous reports, "The Daily," News Corp.'s iPad newspaper, will not make its debut next Monday, January 17. No, according to Forbes, "media nerds" will actually have wait until Wednesday, January 19 to get their hands on the highly anticipated service. "The debut can't come soon enough for The Daily's staffers, who for weeks have been engaged in full-scale dry runs, cranking out dummy issues for what I've been told is a distribution list of 1,000 privileged readers," writes Forbes.

Citing sources, MediaMemo recently reported that The Daily would debut next Monday. Hedging its bet, it wrote: "The caveat here is that launch plans have moved around a couple of times in the past few months; until recently, lots of folks expected to see this thing in December." True to its name, The Daily is expected to be published daily; sell for 99 cents a week; use lots of video; and have what MediaMemo called "cool multimedia bells and whistles, including some kind of 3-D effect that lots of people are very excited about."

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