Core advertising for local TV stations will grow in 2011 and remain vital to the bottom line, "despite much focus on retransmission consent fees and political ad revenue in election years," according
to high-yield bond analysts Bishop Cheen and Davis Hebert at Wells Fargo Securities.
The return of Auto advertising has been key to the much quicker than expected rebound from the downturn.
The picture for radio is much less optimistic, however.
Read the whole story at Radio & Television Business Report »