Charlie Sheen is IT right now. That is undeniable. Whether you like him or not, you can’t deny that he is the biggest name on TV right now.
Personally, I think all the news about him is very entertaining but by no means do I agree with his decisions or the accusations that are associated with him. Of course, I have a sense of humor but I also don’t think Sheen is a role model.
I’d like to tie that into social media. If you didn’t know, yesterday (Wednesday) Sheen activated his Twitter account. In less than 24 hours, he hit the one million follower mark! That is one million people who care about what he has to say, who went to their computer and chose to follow him (all in less than a day). That is just absolutely impressive to me.
At this rate, it will only take him a week to surpass the amount of followers our freaking PRESIDENT has. Lord, please do not let Charlie Sheen be temporarily more important than our President… I beg of you.
The point I’m trying to make is totally unrelated to Charlie Sheen, I just wanted to talk about him like the rest of the world. My point is that the power of social media, specifically Twitter, has once again wowed me! I wrote an article about the power of social media a while back but back then I had no idea how powerful it is compared to what I know now.
In a day, Sheen has millions of people quoting him, interviewing him, creating skits for him and just flat out people jumping on his bandwagon.
Imagine what your business could do with the use of social media sites. If it was any question before, its not anymore. People really do pay attention to their social media sites.
Okay, so Charlie Sheen is definitely a bigger name than a lot of companies but it’s the concept that matters. People who follow you on Twitter genuinely care about what you have to say. So, say it!
Twitter is becoming a GREAT way to advertise. Do not be the stubborn ones who fail to utilize this great website.
If Charlie Sheen can revive his career with the help of Twitter, I'm pretty sure there is a way to fit Twitter into your marketing