Top 10 DMAs in which adults reside who agree with the statement, "Wealth: having a plentiful supply of material goods and money" is very important
1 Los Angeles, CA
2 New York, NY
3
Chicago, IL
4 San Francisco-Oakland-San Jose, CA
5 Austin, TX
6 San Diego, CA
7 Atlanta, GA
8 Boston (Manchester), MA-NH
9 Las Vegas, NV
10 Baltimore, MD
Source: GfK MRI's 2010 Market-by-Market study