Report: Microsoft's Mathews Leaving

  • March 30, 2011
Microsoft's top marketing executive, Mich Mathews, will leave the company this summer, according to a published report.

Mathews, who has been with the company for more than 20 years, announced her decision to company executives last night, and will assist in finding her replacement. According to the report, Mathews said it was "time to try something new."

As SVP of the central marketing group, Mathews is responsible for more than $1 billion in annual marketing spending for Microsoft, including for brands such as Windows, Bing and xBox. Microsoft recently split duties on its media account, handing U.S. buying and global planning and strategy duties to Starcom Mediavest Group and retaining incumbent Universal McCann to lead buying in 35 international markets.



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