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NFL Sports Stars Could Face Backlash

Big-name quarterbacks took a big risk when they put their names on the NFL Players Association antitrust lawsuit. Tom Brady, Peyton Manning and Drew Brees agreed to sign on to the suit -- three of ten players named as plaintiffs -- but they have more to lose than others because they have the biggest marketing deals. If the case drags on and the games are canceled, fans may turn on the stars, and analysts say that could hurt their marketability.

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