- Adweek, Tuesday, May 10, 2011 10:45 AM
It owns sports teams, sponsors groups of extreme-sports and adventure junkies, and events, and airplane racing teams. Now Red Bull is getting into magazines. The
Red Bulletin will be at
newsstands for $4.99. To promote it, the company will insert a copy in Sunday editions of major dailies like the
New York Daily News, Los Angeles Times and
Miami Herald. Tag: "An almost
independent monthly magazine."
Read the whole story at Adweek »