New research from Scarborough shows that 50 million homeowners, or 29%, are currently working on a landscaping project, making it the top DIY priority around the country. Painting/wallpapering is next, with 28%, followed by carpet/flooring projects, with 14%.
More than half in the Scarborough sample (51%) say they have shopped at The Home Depot during the past year, and 47% have shopped at Lowe's. Walmart, Ace Hardware, and Target came next, with Sears, K mart, True Value, Sherwin-Williams and Sam's Club rounding out the top 10.
Despite progress in certain areas, the home-improvement sector remains a little unsteady. Earlier this week, Lowe's announced a surprise decline in its sales. And while first-quarter profits at The Home Depot beat investors' estimates, earning $812 million in the quarter, up from $725 million in the year-ago period, sales decreased 0.2% to $16.82 billion, with consumers spending less than expected sprucing up their homes. (Same-store sales fell 0.7% in the U.S.)