Commentary

Facebook: We Don't Know Everything!

Facebook admits it doesn’t have all the answers! That’s right, Jennifer Kattula, Head of Agency Marketing at the social network just said so! (How’s that for “gotcha" journalism?) Specifically, Kattula was talking about branding efforts and other forms of advertising on Facebook.

So, who does have the advertising answers? Everyone at OMMA Social! Yep, “The people in this room are poised to be the architects of Facebook By Design,” Kattula told conference attendees in reference to Facebook Studio, which is part of the company’s broader agency outreach effort. If you didn't know, just like Google a few years ago, Facebook has recently been extending its hand to the advertising industry in the hopes of helping brands help Facebook make more money.

Next story loading loading..

Discover Our Publications