• The Arizona Republic, Tuesday, August 16, 2011 10:15 AM

PetSmart is partnering with retailer Toys "R" Us to launch a line of more than 100 dog toys. The products, to be marketed under the Toys "R" Us Pets brand, will be exclusively available at PetSmart's almost 1,200 retail stores in the spring. The products also will be available at www.petsmart.com.

Last year, the company launched a line of pet vitamins under the GNC Pets brand and introduced an assortment of pet supplies marketed under the Martha Stewart Pets brand. The Martha Stewart products include dog toys, apparel and beds and cat-feeding bowls. The Toys "R" Us Pets collection includes more than 100 "whimsical" toys made with mixed materials such as soft plush, rope, rubber, fleece and feature various sounding squeakers. Some toys will be interactive to provide fun for the pet owner and dog. Other toys will dispense treats.

Read the whole story at The Arizona Republic »