- All Business Is Personal: 'Sopranos' Schirripa Takes Dog Food To Heart
MAD, Fern Siegel - Monday, January 6, 2025
Terri & Sandy, Freshpet's AOR, capitalize on gangster imagery. ...
- Automakers Come Together To Save 23 Dogs
Drive Time, Tanya Gazdik - Monday, December 30, 2024
Automakers, automotive journalists, influencers and PR professionals came together to give ...
- Embark Veterinary Introduces Canine Relative Finder
Marketing Daily, Tanya Gazdik - Thursday, December 19, 2024
"The DNA of Surprises" humorously depicts an unexpected family reunion made possib ...
- Smucker CMO: Engaging Below The Surface
CPG Insider, Sarah Mahoney - Friday, December 6, 2024
Gail Hollander keeps looking for ways to integrate brand experiences with cultur ...
- Toyota Debuts Holiday Effort, 'Best Friends' Support
Marketing Daily, Tanya Gazdik - Thursday, December 5, 2024
Toyota is partnering with Best Friends Animal Society, the nation's largest no-ki ...
- Chewy Waives Adoption Fees For Thousands Of Animals
Marketing Daily, Sarah Mahoney - Wednesday, November 20, 2024
All shelter animals want for the holidays is a home. So Thanksgivi ...
- Pet-Friendly Bissell Certifies 'Pet Proven' Products
Marketing Daily, Les Luchter - Monday, November 4, 2024
Bissell hopes to inspire pet adoption by helping consumers "find the highest-performi ...
- Aloft Hotels Offers Solution To Election Anxieties: Petting Puppies
Marketing Daily, Danielle Oster - Sunday, November 3, 2024
The pet-friendly Marriott brand is offering a dog-focused respite in five citi ...
- M&M's Pairs Up With Kate Spade New York
CPG Insider, Sarah Mahoney - Friday, October 25, 2024
The collaboration comes as Mars looks to amplify cultural connections. ...
- So Fetch! Bark, Crocs Rolls Out Clogs For Pooches
Marketing Daily, Sarah Mahoney - Friday, October 11, 2024
Bark says the launch is the first in a broader move ...
- MetLife Teams Up With New York Giants, Jets To Support Pet Rescues
Marketing Daily, Danielle Oster - Tuesday, October 8, 2024
MetLife Pet Insurance will donate $5 for every pet insurance quote t ...
- Two Bitch Named National Bourbon Sponsor Of American Kennel Club
Marketing Daily, Teresa Buyikian - Wednesday, September 11, 2024
The bourbon will be featured at various AKC events throughout the comi ...
- Target Hopes To Melt Hearts With New Cuddle Collab
Marketing Daily, Sarah Mahoney - Tuesday, September 10, 2024
The retailer is betting on six winsome "fur-fluencers" for its latest limited-editi ...
- New Chewy Campaign Asks: What's In A Name?
Retail Insider, Sarah Mahoney - Wednesday, September 11, 2024
For pet owners, it's everything. Say hello to Cash, Roo, Summit a ...
- Group Hopes 'Chimp Crazy' Will Raise Awareness Of Primates' Plight
TVBlog, Adam Buckman - Wednesday, August 14, 2024
The Animal Welfare Institute is advancing the cause of primates kept ...
- Dolce & Gabbana Offers Cologne For Dogs
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, August 6, 2024
The $109 scent was inspired by fashion designer Domenico Dolce's dog F ...
- Nulo Shows Role Pets Play For Elite Athletes
Marketing Daily, Tanya Gazdik - Thursday, July 18, 2024
The cornerstone ad for pet-food brand is a 60-second spot that debu ...
- Ruffwear Launches National Brand Campaign
MAD, Steve McClellan - Wednesday, July 17, 2024
The work is the first from Hanson Dodge, which won the creati ...
- Arm & Hammer Offers AI Tool To Increase Cat Adoptions
Marketing Daily, Tanya Gazdik - Wednesday, July 17, 2024
The AI photos reveal the unique personalities of shelter cats in wa ...
- 'Fuel' Up: Olympians, Pets Star In Nulo Campaign
MAD, Fern Siegel - Friday, July 12, 2024
Gymnast Simone Biles is the latest ambassador for the brand. ...
- Nationwide Drops 100,000 Pets From Insurance
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, June 20, 2024
Nationwide's announcement comes as many Americans struggle to get various forms ...
- 'World's Ugliest Dog' To Become Face Of Mug Root Beer
Marketing Daily, Danielle Oster - Monday, June 17, 2024
Winner of the Sonoma-Marin Fair's contest will be featured in limited-edition ca ...
- Wellness Pet Poaches Puma Top Marketer
Marketing Daily, Tanya Gazdik - Wednesday, May 29, 2024
Allison Giorgio joins the pet nutrition company after 18 years at Pu ...
- Aging Pets: SoluPet Fights Dog Dementia, Hill's Supports Senior Adoptions
Marketing Daily, Les Luchter - Saturday, May 25, 2024
SoluPet wants dog owners to know that their aging pets can g ...
- Nulo Features Athletes With Their Pets Ahead of Olympics
Marketing Daily, Tanya Gazdik - Wednesday, May 22, 2024
The full suite of creative for the pet food brand launches Ju ...
- Tractor Supply Freshens Up 'Life Out Here'
Retail Insider, Sarah Mahoney - Wednesday, May 8, 2024
New ads with singer Lainey Wilson, a partnership with Martha Stewart a ...
- Petco, Skechers Throwing Biggest Cats-And-Dogs Party
Marketing Daily, Sarah Mahoney - Tuesday, May 28, 2024
To boost adoptions, the retailer's massive block party includes a 7-foot d ...
- Motel 6 Enlists Garfield As Chief Pet Officer
Marketing Daily, Tanya Gazdik - Tuesday, April 30, 2024
Motel 6, the hotel partner of "The Garfield Movie," has been welcomi ...
- Zyrtec Targets Allergic Dog Lovers With Pet Pawsitivity Walk Challenge
Marketing Daily, Les Luchter - Friday, April 26, 2024
"We're not only providing allergy solutions, but funding relief for animals ...
- Dog Doo Drop Raises Eyebrows For Parvovirus Awareness
Marketing Daily, Les Luchter - Tuesday, April 23, 2024
Elanco Animal Health drops fake dog poop in major cities to sh ...