- Aloft Hotels Offers Solution To Election Anxieties: Petting Puppies
Marketing Daily, Danielle Oster - Sunday, November 3, 2024
The pet-friendly Marriott brand is offering a dog-focused respite in five citi ...
- M&M's Pairs Up With Kate Spade New York
CPG Insider, Sarah Mahoney - Friday, October 25, 2024
The collaboration comes as Mars looks to amplify cultural connections. ...
- So Fetch! Bark, Crocs Rolls Out Clogs For Pooches
Marketing Daily, Sarah Mahoney - Friday, October 11, 2024
Bark says the launch is the first in a broader move ...
- MetLife Teams Up With New York Giants, Jets To Support Pet Rescues
Marketing Daily, Danielle Oster - Tuesday, October 8, 2024
MetLife Pet Insurance will donate $5 for every pet insurance quote t ...
- Two Bitch Named National Bourbon Sponsor Of American Kennel Club
Marketing Daily, Teresa Buyikian - Wednesday, September 11, 2024
The bourbon will be featured at various AKC events throughout the comi ...
- Target Hopes To Melt Hearts With New Cuddle Collab
Marketing Daily, Sarah Mahoney - Tuesday, September 10, 2024
The retailer is betting on six winsome "fur-fluencers" for its latest limited-editi ...
- New Chewy Campaign Asks: What's In A Name?
Retail Insider, Sarah Mahoney - Wednesday, September 11, 2024
For pet owners, it's everything. Say hello to Cash, Roo, Summit a ...
- Group Hopes 'Chimp Crazy' Will Raise Awareness Of Primates' Plight
TVBlog, Adam Buckman - Wednesday, August 14, 2024
The Animal Welfare Institute is advancing the cause of primates kept ...
- Dolce & Gabbana Offers Cologne For Dogs
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, August 6, 2024
The $109 scent was inspired by fashion designer Domenico Dolce's dog F ...
- Nulo Shows Role Pets Play For Elite Athletes
Marketing Daily, Tanya Gazdik - Thursday, July 18, 2024
The cornerstone ad for pet-food brand is a 60-second spot that debu ...
- Ruffwear Launches National Brand Campaign
MAD, Steve McClellan - Wednesday, July 17, 2024
The work is the first from Hanson Dodge, which won the creati ...
- Arm & Hammer Offers AI Tool To Increase Cat Adoptions
Marketing Daily, Tanya Gazdik - Wednesday, July 17, 2024
The AI photos reveal the unique personalities of shelter cats in wa ...
- 'Fuel' Up: Olympians, Pets Star In Nulo Campaign
MAD, Fern Siegel - Friday, July 12, 2024
Gymnast Simone Biles is the latest ambassador for the brand. ...
- Nationwide Drops 100,000 Pets From Insurance
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, June 20, 2024
Nationwide's announcement comes as many Americans struggle to get various forms ...
- 'World's Ugliest Dog' To Become Face Of Mug Root Beer
Marketing Daily, Danielle Oster - Monday, June 17, 2024
Winner of the Sonoma-Marin Fair's contest will be featured in limited-edition ca ...
- Wellness Pet Poaches Puma Top Marketer
Marketing Daily, Tanya Gazdik - Wednesday, May 29, 2024
Allison Giorgio joins the pet nutrition company after 18 years at Pu ...
- Aging Pets: SoluPet Fights Dog Dementia, Hill's Supports Senior Adoptions
Marketing Daily, Les Luchter - Saturday, May 25, 2024
SoluPet wants dog owners to know that their aging pets can g ...
- Nulo Features Athletes With Their Pets Ahead of Olympics
Marketing Daily, Tanya Gazdik - Wednesday, May 22, 2024
The full suite of creative for the pet food brand launches Ju ...
- Tractor Supply Freshens Up 'Life Out Here'
Retail Insider, Sarah Mahoney - Wednesday, May 8, 2024
New ads with singer Lainey Wilson, a partnership with Martha Stewart a ...
- Petco, Skechers Throwing Biggest Cats-And-Dogs Party
Marketing Daily, Sarah Mahoney - Tuesday, May 28, 2024
To boost adoptions, the retailer's massive block party includes a 7-foot d ...
- Motel 6 Enlists Garfield As Chief Pet Officer
Marketing Daily, Tanya Gazdik - Tuesday, April 30, 2024
Motel 6, the hotel partner of "The Garfield Movie," has been welcomi ...
- Zyrtec Targets Allergic Dog Lovers With Pet Pawsitivity Walk Challenge
Marketing Daily, Les Luchter - Friday, April 26, 2024
"We're not only providing allergy solutions, but funding relief for animals ...
- Dog Doo Drop Raises Eyebrows For Parvovirus Awareness
Marketing Daily, Les Luchter - Tuesday, April 23, 2024
Elanco Animal Health drops fake dog poop in major cities to sh ...
- Freshpet Chooses Meghan Trainor As Celebrity Ambassador
Marketing Daily, Tanya Gazdik - Thursday, April 11, 2024
The yearlong partnership includes a campaign created by Terri & Sandy th ...
- Wellness Pet Selects Colle McVoy As AOR
Marketing Daily, Tanya Gazdik - Thursday, April 11, 2024
Colle McVoy beat out five other agencies for the account. Its fir ...
- Pedigree Uses AI To Help Shelter Dogs
Marketing Daily, Tanya Gazdik - Sunday, April 7, 2024
The first-of-its-kind initiative combines proprietary AI technology to create picture-perfect ads f ...
- Sports Announcer Ian Eagle Calls The Action For Sheba's Gravy Race
MAD, Fern Siegel - Monday, April 1, 2024
Eight famous internet felines compete against one another by licking a li ...
- American Airlines Relaxes Pet Carry-On Policy
Marketing Daily - Top of the News, Tanya Gazdik - Monday, April 1, 2024
"We made the change to provide a more convenient and comfortable experien ...
- PETA Peeved At 'Animal Control' Monkeyshines
TVBlog, Adam Buckman - Friday, March 15, 2024
The nation's best known animal advocates' group thinks a Fox sitcom ...
- Canine DNA Company Embark Seeks To Connect With Dog Lovers
Marketing Daily, Tanya Gazdik - Tuesday, March 12, 2024
The effort, from AOR Boston-based Colossus, includes a 30-second spot featuring ...