• Advertising Age, Monday, August 22, 2011 3:45 PM

For all the years following the ad blackout that occurred on the fatal day, 9/11-themed content has aired on TV without advertising, signifying "a stigma for the marketing community, which has largely tried to avoid 9/11-themed specials and documentaries," writes Brian Sternberg.

But this year, that stigma is dissolving, with companies like AT&T and General Motors already sponsoring content leading up to the tenth anniversary.

"There is a different tone than in years past," says Harry Keeshan, exec VP-director of investment at Omnicom Group's PHD, in the article.

Read the whole story at Advertising Age »