Miranda Miller points to Conductor's Part II release of its Unoptimized SEO series, How SEOs are Missing out on Natural Search Traffic by Neglecting On-Page Auditing. The study examines SEO
professionals' on-page auditing behavior and their attitudes toward SEO technology. Findings range from the amount of mismatches between auditing frequency and the rate of Web page changes that leave
opportunities behind to the percent of auditing that marketers must still do manually when using semi-automated software.
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