Y&R Launches Tech.Y&R, Will Focus On Technology Marketing
- December 22, 2011
WPP'S Y&R unit Wednesday unveiled a new global technology marketing practice dubbed Tech.Y&R. The new group draws on seven Y&R companies focusing on technology and telecommunications, including: Banner in London, SicolaMartin in Texas, Y&R Business Communications Geneva, Y&R Singapore, Y&R Beijing, Y&R Brazil, as well as VML in multiple markets.
