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Fiery Daytona 500 Good For NASCAR?

The Daytona 500 was held during prime time for the first time Monday night. And with no NBA games to compete with, it was a huge opportunity for the sport to show some first-time viewers what they've been missing.

There were lots of crashes including the fireball with Juan Pablo Montoya. And then Matt Kenseth beat Dale Earnhardt Jr. for his second Daytona 500 victory. All that excitement was sure to win over plenty of new fans, right? Maybe. The same things that made the race so exciting for some people may have made it unbearable to others.

The Daytona 500 had already been delayed a day and a half by rain, then Montoya's crash with just 40 laps to go caused another stoppage that lasted more than two hours. By the time the race resumed, prime time had turned into bedtime on the East Coast.

Those who stayed up for the end of the race were rewarded with that exciting finish ...  unless they were completely confused by it.

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