Who’s the loyalist of them all? Turns out customers of Sam’s Club, that’s who, according to the 2012 Temkin Loyalty Ratings, which ranked 206 large companies across 18
industries.
Only seven companies earned "very strong" loyalty ratings, including credit unions and USAA. Sam’s Club had the most loyal customers across all industries, with a loyalty
rating of 65%.
Supermarkets, retailers, and fast food chains are the top three industries, with an average loyalty rating of "strong." At the bottom of the ratings: TV and Internet service
providers. Duh.
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