Around the Net
UK Online Ads Get 14.4% Growth Via Video
- Financial Times , Wednesday, April 4, 2012 3 AM
Retail and consumer-facing industries now comprise more than a quarter of internet display ads, says the Internet Advertising Bureau, which total £4.8 billion. They outpace financial services display ads, which are 15% of total. The firm cites the popularity of watching videos online and the growth of advertising on social media sites like Facebook for the increases.
