Simon Spalding will lead the international expansion at Yummi Media Group, wherein a new game format proposition will be rolled out. It makes real contributors of audiences to on-screen action by
interacting with a mobile app while the show is being broadcast. This is made possible by Yummi’s in-house technology platform which integrates mobile, social gaming and live broadcast events.
During his tenure at Fremantle Spalding worked on a range of TV franchises including Idol, The Price is Right and Baywatch.
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