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Nuances Of Google Webmaster Tools

For those who don't have experience with Google Webmaster Tools, this guide takes us through features of the tool, and provides insight into the actionable data marketers can find. Simon Heseltine's detailed post goes into detail on features and processes like verification, dashboard, messages, settings, sitelinks, crawling errors, blocked URLs, and more. He tells us the tools are a way for Google to communicate with webmasters, and this helps to identify issues with a company's Web site, such as whether it has been infected with malware.

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